Friday, 5 March 2021

Social media strategies.






Nowadays, social media is a very important part of marketing tools. Mainly due to the fact that now most f the youngsters are using social media to find something new.



However, before making social media and starting to advertise a band an A&R executive has to:

  1. sign up the contract with the lead singer of the band
  2. after, the band starts to be founded by the record label  
  3. this will then help them to record their first album and 
  4. then the Advertising campaign will start
As well as social media there are two more ways to advertise the band, such as:
  1. live shows help to sell the album due to the cheap price of the ticket 
  2. Talent shows because it also promotes young or new bands
  3. making up stories to bring the hype up, for the audience to be interested in it 

The main thing to remember about making a good social media campaign is to tell the stories, not promoting. People like people, not made-up people.


There are three main stages of promoting a band from the social media campaign:



Engagement -- small things to connect with the audience, such as memes, short and funny pictures. That will make the audience want to follow the social media
Storytelling -- is a part when you are showing your followers and telling the stories. Such as how they became what they are and how they were found by their A&R executive, for then be signed up with the record label
Promotion or selling -- has to be kept to a minimal
Here are examples of each:

1. Engagement, 
I have used a meme in order to get the audience needed




2. Storytelling,m here I told the flashback of one of the members of the band








3. Promotion and selling
Here I just simply tell the story of the day and also say that there is a new song coming up









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