Wednesday, 24 March 2021

Band logo.

 Logos are the drawings/emblems of a band or an artist that make the artist more recognisable. 

There are 4 different types of logos that you can find

  1. Emblem logos 















     2. Mascot logos










  3. Combination mark logos 















 4. Abstract mark logos













All of these types can easily be found in the music industry as well as everywhere else. Normally in the music industry logos are used in many different ways, but normally they are targeted at:
  • creates a Unique Selling Point (USP) for the artist or band, which makes the band/ artist more recognizable, so it helps it to sell 
  • Represents the ideology/style of the artist 
  • Sometimes it can even become more iconic than the band/artist itself but it is not a very common case
  • Helps the band to make its merch that then leads to an increase of a USP and the possibility of this band/artist becoming popular/famous. 


If we have a look at the logo of the rock/metal band "Matallica". 


 This logo is very recognizable, a lot of people have clothing with these logos and these people do not even have an idea of what is this logo of or most of the people can not tell the name even if one of the songs of this band. 

So, why it is that recognizable, well, first of all, I believe that as easier the logo is as recognizable it is. In this logo there is only one word -- and it is the name of the band. And the only difference that there is in comparison with the normal, original text is the fact that the first and the last letters of the name of the band are written in a slightly different style to the other letters. That simple and small thing made the whole logo and the band especially more popular and recognizable. '" it also created a great USP for the band itself.


In order to get a clear understanding of how logos work I made my own logo for the same band that I made an album on. 
This is the Combination mark logo. On this logo there is and text (name of the band) and the key symbols of the band are flames and the skull.


I chose skull and the flame for the key symbols due to the fact that that is the stereotypical images that are associating with hell. 

Skull -- a representation of somebody dead 
Flame -- with the skull normally associates with hell, because it says in the bible that hell is underneath the ground, and it is hot there. 

So the logo that I have designed is purely stereotypically based.

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